CHERNO is a brand established in 2020 by Cherno Ameri, a graphic designer born in 1996. After a year of intensive design and market research, our team launched its first product in 2021.

At CHERNO, we prioritize quality over quantity, focusing deeply on the finer details of each product. The name “CHERNO” is inspired by the Chernobyl incident of 1986, symbolizing resilience and transformation.

CHERNO is anything but conventional. Our mission is to curate a collection of high-quality essentials. We strip away anything that doesn’t add value and focus on what truly matters. By eliminating unnecessary costs, we are able to deliver luxury essentials at prices far below standard retail, without compromising on quality.